Understanding the AWS SaaS Factory Program

The AWS SaaS Factory Program delivers support to AWS partners at any point in their software-as-a-service journey. Whether partners aim to develop new products on AWS, transition existing applications, or refine their SaaS offerings, the program provides tailored assistance. Through direct engagement with technical and business specialists, architectural advisors, and SaaS practitioners, the initiative accelerates the delivery of SaaS solutions built on AWS infrastructure.

Key Program Benefits

Expand SaaS Expertise

Connect with Industry Specialists

Access Ready-Made Resources

The Partner Journey Framework

Partners can leverage expert guidance and industry best practices derived from AWS's extensive experience and feedback from thousands of organizations that have worked with the AWS SaaS Factory team. The program outlines a structured approach to maximize its benefits.

Step 1: Join the APN

Organizations not yet registered with the APN can join at no cost by establishing an AWS Partner Center account.

Step 2: Assess SaaS Readiness

Partners should review the AWS SaaS Journey Map to evaluate organizational preparedness and identify available resources to accelerate progress.

  • Examine Forrester research on the business case for ISVs developing SaaS on AWS to analyze opportunities and financial implications
  • Study SaaS business model dynamics through the SaaS Business Fundamentals Learning Module, SaaS Business Transformation Knowledge, SaaS Journey Webinar Series (on-demand), and SaaS Framework Journey
  • Evaluate technical tradeoffs in transitioning to SaaS delivery models using resources including Building Next-Generation SaaS Applications on AWS and the SaaS Support Framework
  • For those establishing SaaS consulting and technical practices, begin with the APN Navigate SaaS Enablement course to master end-to-end solution architecture design and implementation
  • Draw inspiration from partner success stories demonstrating how others have executed SaaS transformations

Step 3: Plan and Build Solutions

  • Leverage AWS SaaS Boost, an open-source reference environment enabling ISVs to accelerate SaaS migration
  • Apply the AWS Well-Architected SaaS Lens to construct solutions using AWS best practices and expert guidance, speeding delivery
  • Utilize example solutions like SaaS Quick Starts to rapidly adopt SaaS best practices
  • Consult comprehensive narratives on building SaaS across AWS services: Deconstructing SaaS: Understanding Multi-Tenant Solutions on AWS, Serverless SaaS Deep Dive: Building Serverless SaaS on AWS, and SaaS Reference Architecture: Real Patterns and Strategic Review
  • Access targeted guidance on migrating single-tenant systems to multi-tenant SaaS models through SaaS Storage Strategy, SaaS Tenant Isolation, and SaaS Migration Real Patterns and Strategies
  • Engage AWS SaaS Capability Partners with proven expertise in designing and building SaaS and cloud-native solutions on AWS

Step 4: Scale and Optimize

Organizations should continue applying AWS SaaS Factory best practices to further refine business models and technical architectures.

  • Access AWS Partner Solutions Finder to generate customer demand
  • Utilize the AWS Partner Marketing Center for marketing resources
  • Participate in the AWS Partner Network Customer Engagement Program (ACE) to collaborate with AWS sales teams and drive successful customer interactions
  • Tap APN funding resources supporting POCs and migration initiatives, including cash incentives and AWS service credits
  • Review the Forrester Wave: SaaS Market Report to understand cloud market conditions and emerging industry trends
  • Deliver solutions through AWS Marketplace as SaaS products to end customers

AWS SaaS Factory Insights Hub

The program provides diverse resources supporting organizations throughout their AWS-based SaaS journey. Partners can filter content by business relevance, content type, and specific business or technical roles to gain insights and make informed decisions.

Partner Success Stories

Since its inception, the AWS SaaS Factory team has engaged with thousands of organizations ranging from startups to large enterprises. Partners share their experiences building, marketing, and selling SaaS solutions on AWS through video testimonials and case studies.

iBASEt

Using the SaaS model, we can complete the sales process much faster, and decisions that used to take months now take just days.

Sung Kim, Chief Technology Officer

CyberArk

During CyberArk's company-wide transition to a subscription business model, AWS SaaS Factory helped us validate and accelerate SaaS development, reducing our time to market by 30%.

Assaf Miron, Senior Product Manager

Druva

We have always been looking for partners to help us co-develop and co-create solutions for our customers as we build world-class services, and we found that answer in AWS.

Prem Ananthakrishnan, Vice President of Product

Centaur Software

AWS helped us create a blueprint for the entire customer journey. This gave us much deeper insight into customer purchasing behavior. Based on this, we reassessed most of the decisions we were making in our business.

Kevin Joseph, Head of Enterprise Development and Growth

Clearscale & Acoustic

We needed to migrate to AWS and modernize workloads to support our cloud-based marketing platform and reduce high IT costs. This was a massive undertaking involving 6,300 servers across 12 global data centers and 8 full-stack applications, with a tight 10-month timeframe. We achieved tremendous success on this project, and it was all thanks to our partnership with ClearScale.

John Boezeman, Chief Technology Officer

ADP

Working with the SaaS Factory team laid the foundation for our multi-region approach, which was essential for achieving our global growth.

Zaid Masud, Chief Architect

Dynatrace

Building SaaS solutions on AWS has been one of the best decisions we have made.

Alois Reitbauer, Chief Technology Strategist

Freshworks

We don't just want to innovate; we want to disrupt the market by delivering products faster that are suited for building and deploying applications.

Satwik Hebbar, Engineering Director

Source: AWS News Blog